Work
Work ⎯ I made with love
Recent projects where I have turned ambitious ideas into real impact. Designed to inspire and deliver impact.
Selected projects
Specialized in delivering transversal tech and design solutions for modern businesses.
Objetive ⎯ Create a platform and brand that integrates design and IT services, delivering comprehensive solutions from concept to implementation, with a focus on enhancing user experience at every stage.
Approach ⎯ Develop an intuitive platform that breaks away from traditional tech industry visuals, offering a fluid, user-centered experience that transforms ideas into real projects through conversion-focused interactions.
Results ⎯ A disruptive platform that prioritizes usability. The minimalist, functional design seamlessly guides users, incorporating creative elements that engage both audiences, while providing a transparent process for creating personalized budgets tailored to their specific needs.
SaaS platform designed to help leading B2B companies manage and launch their products efficiently.
Objetive ⎯ Create a visually appealing and user-friendly SaaS platform aimed at product managers in the beta testing phase to help them efficiently collect and analyze feedback from testers.
Approach ⎯ Clearly communicate the benefits of the Stomio platform by using clean lines, minimalist design elements, and intuitive user flows. This allows managers to easily create and manage betas, while testers can provide their feedback effortlessly—all within a single platform.
Results ⎯ A platform where design reflects the brand’s values. Optimizes the workflow of product managers during the testing phase and simplifies feedback management, enabling them to launch their products to market with confidence.
Mindfulness brand created to integrate daily meditation into people’s everyday routines.
Objetive ⎯ Develop a personal brand dedicated to improving quality of life through mindfulness practices, helping individuals cultivate tranquility and serenity in the present moment.
Approach ⎯ Integrate mindfulness with nature and the life cycle, promoting the acceptance of life as it is and appreciating the beauty in each stage of the cycle. Design a minimalist landing page that clearly displays class schedules, allowing users to easily access information and establishing a strong online presence to build credibility and gain more practitioners.
Results ⎯ A mindfulness brand that encourages calm and reflection through a deep connection with nature. The landing page provides a clear view of the value of mindfulness and facilitates user engagement, helping to attract and retain practitioners.
Author’s jewelry brand that captures the unique essence and personality of real people.
Objetive ⎯ Create a brand where inclusivity and diversity are embedded into every aspect of the brand’s identity, design, and user experience, with the goal of building a solid, easy-to-use e-commerce platform for selling products.
Approach ⎯ The strategy focuses on building a visually striking brand identity. Special focus con UX/UI design for designing the e-commerce, ensuring a intuitive, seamless, user-friendly online shopping experience.
Results ⎯ A cohesive identity that resonates with diverse personalities and styles, supported by an e-commerce platform that simplifies the discovery, selection, and purchase of products, while continuously enhancing the user experience.
E-commerce platform built to accelerate the digital growth of small local businesses.
Objetive ⎯ Develop a brand and an online platform that connects small neighborhood stores with their local customers, allowing them to sell their products online to people who already know and trust them.
Approach ⎯ Design an intuitive SaaS platform that simplifies e-commerce management for small businesses and provides a unified shopping experience for users. The goal is to minimize friction by enabling each small business to maintain its own online store within a centralized platform, making it easier for buyers to purchase products from a single site.
Results ⎯ An intuitive platform where users can shop online at trusted local stores. Small businesses gain an online presence, and buyers benefit from a centralized platform.
Holistic project combining climbing and yoga to achieve full body–mind balance.
Objetive ⎯ Develop a brand identity that appeals to both climbers and yoga practitioners, and create a strong web presence that is intuitive and efficient for promoting activities, booking classes, and managing users.
Approach ⎯ Integrate the principles of yoga and climbing into a brand identity that reflects the synergy between both disciplines, implementing this identity across the web platform and all company touchpoints.
Results ⎯ The website balances the calm of yoga practices with the strength of climbing programs. It enables dynamic management of content, bookings, and scheduling from the admin panel.
Creative hub offering design, exhibitions, courses, and workshops for reflection and debate.
Objetive ⎯ Develop a dynamic and modern brand for a multidisciplinary social space that provides both a physical and digital environment for emerging citizen projects and social spaces where individuals can showcase their initiatives.
Approach ⎯ Create a distinctive and energetic brand with its own personality that offers visibility to emerging voices and supports diverse projects. Launch the brand both physically and digitally, designing the spaces, the online platform, and the necessary advertising designs.
Results ⎯ A digital and physical space that allows for the display of projects across a wide range of artistic disciplines. A multidisciplinary environment where new proposals can be discovered and shared.
Business group specializing in faucets for public spaces, homes, hotels, and luxury design.
Objetive ⎯ Drive the brand's growth by enhancing its market presence and reinforcing its position as a leader in the industry.
Approach ⎯ Position the brand as a leader in ecological, electronic, and design faucets, emphasizing its commitment to sustainability and innovation. Target luxury public and private spaces with solutions that blend advanced functionality and sophisticated design, reflecting a conscious and elegant lifestyle.
Results ⎯ The brand now has a robust e-commerce platform and marketing assets, including event and trade show stands, all aligned with its identity and supported by comprehensive marketing strategies. A PIM system has streamlined product management.
Brand redesign for a traditional winery positioned as a key reference in the wine industry.
Objetive ⎯ Update the Moreno Quintana wine brand to a modern style without losing its essence and tradition of over 10 centuries. Undertake a rebranding that revitalizes and modernizes the brand while maintaining its name, values, and communication style, as it is a benchmark in the wine industry.
Approach ⎯ Build a brand that evokes elegance, tradition, and quality, focused on retaining current customers while opening up to new audiences with a more modern image.
Results ⎯ A refreshed brand image that preserves its identity for its loyal audience and expands its market by attracting new segments.
magazine
Independent magazine crafted for a niche audience seeking to stay ahead of (anti)trends in fashion and lifestyle.
Objetive ⎯ Create a brand identity for Normcore Magazine that stands out in the lifestyle market, aligned with the normcore movement. The goal is to attract an audience that values authenticity, timeless aesthetics, and excellence in content
Approach ⎯ Develop a minimalist brand image that resonates with the magazine’s target audience. The design should adapt to both physical and online formats to align with current digital reading trends and provide a comprehensive user experience.
Results ⎯ Normcore Magazine is distinguished by its simplicity and content quality, both in print and online, offering users a complete and accessible experience across multiple platforms.
From strategy to execution, I offer tailored design solutions ⎯ to bring your vision to life
Years of experience
Satisfied clients
Projects delivered
Identity Design
Branding, Logo Design, Identity, Strategy, Implementation, Presentations, 360º Campaigns, Consulting
Digital Design
Website Design, Content Creation, Social Media Campaigns, Ad Design, Photo editing, Video, Email Marketing
UX/UI
Research, Wireframing, Prototyping, Design, Testing, QA
Print Design
Brochures, Flyers, Catalogs, Posters, Stickers, Merchandising, Environmental graphics, Stands, Packaging